The start of a new year represents fresh beginnings — and for many homeowners, that includes making a move. After the decorations are packed away and everyday life returns to normal, sellers begin to think seriously about listing their homes.

In 2026’s property market, competition remains strong and opportunities can come and go in the blink of an eye. Whether you’re a first-time buyer preparing to take the plunge, an experienced buyer making your next move, or simply looking to upgrade or downsize, one truth stands out: serious buyers win.

Ben explains how Keystone uses AI and buyer data to identify who is most likely to buy your home — allowing us to target the right people, reduce wasted viewings, and create smoother, faster sales.

Guide pricing is a term that appears on almost every property listing — yet it’s one of the most commonly misunderstood parts of the selling and buying process. In this video, Ben explains what guide pricing is, why it exists, and why understanding it properly is more important than ever as we move through 2026 📊