FAO Flintshire Landlords: What Makes a Property a Good Investment❓

FAO Flintshire Landlords: What Makes a Property a Good Investment❓

There are five fundamentals to consider when thinking of buying a rental property. Whether you’re a seasoned investor or taking your first step into the rental property market, make sure you understand what makes a place a good investment. Here are five points to consider carefully:

1)    Location, location, location
The age-old mantra is as relevant as ever. A property’s location can significantly impact its desirability and, consequently, its value. Look for areas with strong growth potential, good infrastructure and accessibility to amenities like shops, good schools and public transport. Up-and-coming neighbourhoods or those in the regeneration process may offer particularly attractive opportunities.

2)    Rental yield and capital growth
A savvy investor knows the importance of balancing immediate returns with long-term gains. Rental yield – the annual rent collected as a percentage of the property’s purchase price – is a key metric for assessing an investment’s profitability. Equally important is capital growth, or the potential for the property’s value to increase over time. Researching historical price trends in the area can provide insights into future growth prospects. A good estate agent can help you with this.

3)    Property condition and maintenance
The state of the property can significantly influence your investment’s success. A well-maintained property can attract higher rents and more reliable tenants, reducing the likelihood of costly repairs and vacancies. Consider the property’s age, the condition of significant things like roofing and plumbing, and any immediate renovations required.

4)    Market demand and tenant appeal
Understanding the local rental market and what tenants in the area are looking for can help you choose a property that stays in high demand. Factors such as the property’s size, layout and features should align with the preferences of your target tenant demographic, whether they’re students, families or professionals. Again, this is an area of your research where an experienced local estate agent can be of massive value to you.

5)    Financial considerations beyond the purchase price
The initial cost is just the beginning. When calculating the overall investment, savvy investors factor in additional expenses such as tax, insurance, management fees and maintenance costs. Being mindful of these outgoings ensures you have a realistic expectation of your net return.

Property investment requires a considered, strategic approach informed by careful research and a clear understanding of your financial goals.

Working alongside trusted advisers like mortgage brokers and estate agents can improve your chances of success.
By focusing on these five fundamentals, you’re not just buying property but investing in a future of potential growth and income.
Get in touch with us today if you have any property investment questions.
*Disclaimer: The information in this article does not constitute legal or financial advice.


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What a month! May 2025 has been record-breaking for us at Keystone – and the stats speak for themselves: ✅ 30 new instructions (our highest ever) ✅ 67% valuation conversion rate ✅ 15 sales agreed ✅ Prices rising 3–4% across Flintshire

🏡 Most house sales in the UK take 16+ weeks to complete. But at Keystone, we’re doing it in as little as 3 to 4 weeks — and we’ve got the proof.

Here’s a quick look behind the scenes… 👀 👆 One video reached 77,000 views – with 69,000 unique people seeing it! Others? 📍 Chester Road, Mold - 77,000 views - ☑️NOW SOLD 📍 Hawarden Way, Mancot – 8,000 views - ☑️NOW SOLD 📍 Ffordd Deniol, Oakenholt – 3,700+ - ☑️NOW SOLD …and the list goes on.

💥 Selling your home? Don’t be swayed by agents boasting about “huge databases”. That’s just a digital contacts list.