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📊 July 2025 Property Market Update: Why Pricing Smart Is More Important Than Ever 🏡
With more homes on the market and buyers becoming increasingly savvy, sellers need to be sharper than ever with their pricing strategy.
July’s market data reveals a shift that all sellers should take seriously.
The average asking price for homes across the country has dropped by £4,531 this month—a 1.2% dip—as sellers look to stay competitive in a market full of choice. In fact, Inner London saw a drop of over 2%, leading the nationwide trend.
Why’s this happening? It comes down to supply and demand.
There’s now more stock on the market than we’ve seen in a decade, which means buyers have more options and less urgency. That’s why properties priced too optimistically are being left behind—while well-priced homes are attracting serious interest.
But it’s not all doom and gloom. Far from it.
âś… Sales agreed are actually up by 5% compared to this time last year
âś… Buyer enquiries have increased by 6%
âś… Mortgage rates have fallen (currently around 4.53%)
âś… Wages are rising faster than both inflation and house prices
What does this mean for you?
If you’re planning to sell, now is the time to stand out—and the best way to do that is with smart, realistic pricing that reflects current market conditions. There’s clearly buyer appetite out there, but only for properties priced with precision.
đź’¬ Thinking of selling this year?
Start with clarity and confidence by booking a free, no-obligation home valuation:
👇🏼Book your valuation now👇🏼
🛎️ Buying instead?
Get ahead of the competition by signing up for early access to homes before they hit Rightmove:
👇🏼Register for Heads Up Property Alerts👇🏼
In a market full of movement, confidence comes from good advice.
We’re here when you’re ready.