Talking Point - Our Property Videos 🎬😀
Property videos are now absolutely vital when it comes showing off your house to potential buyers. Video content is now massive on social media, facebook alone gets over 4 billion video views per day and any Estate Agent not embracing this is on their way to being left behind.
We first seen the advantage of property video marketing even as far back as 1994 when my Dad had Keystone. He used to have a VHS and TV in the office and used to shoot videos of properties on his video camera! Then he would play them to people who came into the office.
After we reopened Keystone in 2007 it wasn't until around 2016 and the "live video boom" I really started to see the advantage of where property videos could fit in with social media. For around a year we continued to gain popularity with these live videos however to achieve better quality videos we soon started to use editing software to put them together.
This has been one of our main USP's since then but we've continuously evolved to the point where we now use drone footage and all the staff are fully trained in the shooting of video clips with gimbals and microphones. These clips are all then professionally edited and put together to produce what you see in the video above.
The outcome is a presenter led 4k quality that not only showcases your home but the area and lifestyle. This is a huge advantage as the buying public find it far easier to relate to a video than looking at photos and reading through the property details. If you live close to a nice park, rolling countryside or you live on a large plot drone footage is fantastic for capturing all this and will attract buyers from out of the area who may not have realised what you have close by.
We can't give away too much as other agents may see this but creating a great video is completely pointless if you then can't put it in front of the right people hence why we utilise and pay all the major social media platforms - facebook, instagram, youtube and tik tok to put the video in front of anyone that's indicating they're in the market for a property in your area.
If you want quality, modern marketing talk to us today - drop me an email ben@keystonepmc.co.uk
Best Regards
Ben
