Why the Cheapest Agent Could Cost You More đź’¸

On the surface, a low-fee estate agent might sound like a bargain. But in reality, the cheapest option often comes at the highest cost. From rushed service to hidden priorities, here’s why choosing on fee alone could leave you with more stress — and thousands less in your pocket. 🏡

When selling your home, your goal is simple: the best possible result with the least stress.

But here’s the truth - cheap-fee agents often aren’t focused on that. Many rely on backhanders from mortgage brokers and solicitors 💼, so their income doesn’t depend on how well they sell your home.

You’re not their client - you’re the product. That means less attention, lower effort, and a conveyor-belt approach where speed and volume come before quality.

At Keystone, our model is different. Yes, we recommend trusted partners, but never for kickbacks - only because they’re brilliant at what they do. Our entire focus is on you 🙌. That means sharp marketing, proactive updates, expert negotiation, and a team that works to get you the best price - not just any price.

When you’re selling your biggest asset, don’t let “cheap” cost you dearly. Invest in a service that’s designed to deliver premium results. 💎✨

👇🏼 Don’t risk leaving money on the table, Book your free expert valuation today

đź‘€ Want early alerts on the best homes before they hit the portals? Register for Heads Up Property Alerts


Get in touch with us

One of the questions we’re often asked here at Keystone is: “Why do you use a guide price rather than setting a fixed price?” It’s a great question and the answer is simple. 👉 Because it’s a strategy that works in our clients’ favour.

At Keystone, we’re always watching out for important changes in the property market — not just in pricing, presentation or sales strategy, but also how the system itself works. Recently, the government has announced a set of proposals that could reshape how homes are bought and sold in England and Wales.

Selling your home shouldn’t feel like guesswork - and with AI, it doesn’t have to anymore. 🤝✨ In this video, Ben shares how our smart technology works behind the scenes to match your property with the most suitable buyers quickly, intelligently and with real accuracy.

As we move into the final months of the year, we at ­Keystone have taken a deep dive into the latest figures for the Flintshire market — and our valuer duo, Ben and Sammie, have been busy analysing what’s happening with instructions, viewings and sales for October. Here’s what they found — and what it means for you.