There’s a lot of noise about AI taking over industries — but estate agency isn’t one of them.

If you’re hoping to move in the next few months, it’s tempting to believe the best homes appear first on the portals. But the truth is, the most switched-on buyers — the kind of proactive, organised people we work with every day — are seeing homes long before they ever reach Rightmove, Zoopla or OnTheMarket 👀✨

One of the questions we’re often asked here at Keystone is: “Why do you use a guide price rather than setting a fixed price?” It’s a great question and the answer is simple. 👉 Because it’s a strategy that works in our clients’ favour.

Selling your home shouldn’t feel like guesswork - and with AI, it doesn’t have to anymore. 🤝✨ In this video, Ben shares how our smart technology works behind the scenes to match your property with the most suitable buyers quickly, intelligently and with real accuracy.